Integrated design
ICONO is an integrated design consultancy. We
create innovative concepts and products and support our clients in
bringing them to life.
ICONO champions the combination of design,
engineering, branding and strategy into a seamless development
service. By integrating competencies we provide you with consistent
expertise - expertise on each link of the chain from product idea
to branding.
Our story
ICONO was formed by a team of experts with a common desire to
provide a complete service for clients and to design in a new way -
to join specialised disciplines together to foster new concepts,
products and services. We call this integrated design.
What integrated design means for your
business
Integrated design is the combination of disciplines into a single
service. With an integrated design approach we create and
facilitate a complete, comprehensive and seamless development
process.
Integrated competencies
Rather than layer competencies one upon the other, integrated
design allows for overlaps. This not only results in a smoother
process with no abrupt handovers but allows for the combination of
skills to foster new perspectives.
Applying the skills of a materials expert during the design
process, for example, can make products easier to produce later.
And knowledge of new materials gives designers new possibilities to
explore and product categories to create.
Integrated with your company
Our work gets better when we integrate you, your people and their
ideas into our work. ICONO works closely with companies; listening,
learning and discovering new opportunity areas.
We provide analytical, advisory and executive skills that support
or renew product concept, design, development and branding. And we
work to ensure that the skills and processes that we bring remain
embedded in the company when a project is complete.
Integrated with your brand
New products and services can reinforce your company's brand each
and every time they are used. We can work with you to develop new
product offerings that spring from your identity. And employ our
competences in branding to ensure that they are effectively and
appropriately commun
Benefits of integrated design
Integrated competencies
Rather than layer competencies one upon the
other, integrated design allows for overlaps. This not only results
in a smoother process with no abrupt handovers but allows for the
combination of skills to foster new perspectives.
Integrated with your company
Our work gets better when we integrate you,
your people and their ideas into our work. ICONO works closely with
companies; listening, learning and discovering new opportunity
areas. And we work to ensure that the skills and processes that we
bring remain embedded in the company when a project is
complete.
Integrated with your brand
New products and services can reinforce your company's brand
each and every time they are used. We can work with you to develop
new product offerings that spring from your identity. And employ
our competences in branding to ensure that they are effectively and
appropriately communicated.
How it helps you
• True partnership: from strategy to
implementation.
• Experience: a team of experts with a history
of design projects.
• Creativity: new insights sparked by combining
our specialised disciplines with engaging your company's
expertise.
• Speed: a single seamless processes without
unnecessary stops or handovers.
• Flexibility: via our large professional
network we can quickly add new competencies when required.
• Responsibility: a single team that solves
problems early and generates ideas that go the distance.